Creating a Culture of Heroes

By Kevin D. Brown Creating a culture that drives organizational excellence and customer loyalty is not only essential, it is heroic. More than ever, leaders must focus on and find ways to harness the power of culture by creating a positive, innovative and pliable environment where teammates can become the best version of themselves and […]


An ‘Unmatched’ Career Choice

Joni Brown never imagined when she took a chance on a job as a business development representative for a forklift manufacturer that she’d grow in the industry to become a national account sales manager more than a decade later. In 2009, when Brown was ready to make a career change after a decade in the […]



WestLift: A Family Affair

When a father and son – each forklift service technicians – found themselves out of work following the Great Recession of 2008, they bought two used vans and decided to start a mobile forklift repair business in Goldsboro, North Carolina. Dan West and his son Shayne shared almost 40 years of forklift service experience between […]


A Desire to Learn

Throughout her varied career, Megan Cardish has prioritized one goal, no matter the industry or job: to learn as much as she possibly can. After she graduated from college and started working for a real estate developer – an experience she said felt like drinking from a fire hose – she endeavored to learn about […]


Ask Your MHEDA Board: Unprecedented Growth, Challenges

“With the industry facing unprecedented growth combined with challenges such as extended lead times, labor shortages, customer demands, supply chain disruptions and more, employee burnout has become a factor. How are you addressing this within your organization?” Lauren Jarman, Vice President Atlantic Forklift Services, Charlotte, North Carolina   Thomas Albero, President & CEO Alliance Material […]