How Sales and Marketing Can Work Together to Close More Deals
The disconnect between sales and marketing often leads to wasted resources, increased costs, and a poor workplace environment that stifles productivity and results. But what happens when sales and marketing work in harmony? The benefits are clear: shorter sales cycles, higher conversion rates, and a more cohesive team dynamic that drives success.
Key Topics Discussed
- Understanding the Divide
- The Importance of Unity
- Strategies for Collaboration
- Tools for Success
- Results You Can Achieve
By focusing on collaboration and alignment, your organization can turn sales and marketing into a powerful, unified force working toward common goals. Join us to learn how to break down the silos, foster teamwork, and create a strategy that drives measurable success for both teams and your business as a whole.
About Matt Ford
Matt Ford oversees business operations at Site-Seeker, managing and guiding the staff, enhancing the culture and helping the team appreciate and leverage their unique and collective strengths. Matt’s 25+ years in business have spanned various countries, industries and ventures. In 2011 Matt joined Site-Seeker full time after various roles managing sport arenas, stadiums and professional teams. Throughout his career, Matt has enjoyed the variety of managing his own small businesses as well as working for larger companies in Hershey, PA and Rochester, where he oversaw the planning and execution of thousands of live events over a 15 year span. Today, Matt leads the team as President and continues to focus on building a healthy organization, enhancing the culture and growing the business while investing in the team that takes great care of our clients.
